In Bud’s Super Bowl Ad, the Empire Strikes Back

Budweiser goes all red state on us, complete with a soundtrack lifted from one of Prime Minister Stephen Harper’s Action Plan™ ads.

And copy that might as well have been written by Nick the bartender in the bizarro Pottersville of It’s a Wonderful Life: “Hey look, mister, we serve hard drinks in here for men who want to get drunk fast, and we don’t need any characters around to give the joint atmosphere. Is that clear, or do I have to slip you my lip for a convincer?”

So all you pansy-ass beardos can just sit there an’ sniff yer beer. Our beer’s got bubbles, and Clydesdale piss and beechwood chips to give it the little flavour it has.

I mean, seriously, the weirdest marketing approach since Billy Dee Williams told us Colt 45 “worked every time,” in a voice that just oozed “panty remover.”

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